PSI specifically usually means the "a single-sided technique of media human being notion during media publicity", While PSR means "a cross-situational relationship that a viewer or consumer holds to a media person, which includes unique cognitive and affective factors". Case in point: A viewer feels deeply linked to a Television https://psychoactivecannabinoids99887.webbuzzfeed.com/36518408/little-known-facts-about-relationship-simulation