- Giving ‘excellent’ effects => offering effects which could match the user’s intent far more closely. About the downside, If your informational advantage of the rich snippet satisfies the person's search query, it would eradicate the need to click on by for even more engagement. This can be practical for https://www.presta-addons-modules.com/en/front-office/prestashop-geoip-popup-message-and-redirect-links-based-on-country.html